By admin | Published: October 8, 2009
I Think this has long been the mantra of many brand focused marketers:
Make a commercial people like; and they will buy my product.
Pick a flavor of the month celebrity, stick them in a funny scenario (say a desert island or a night club), come up with a catchy line and BAM: you’ve converted a viewer [...]
Just Because I like Your Commercial Dosen't Mean I'll Buy Your Product